Liver combines e-commerce and sharing economy to help millions of Vietnamese people with medical and health information, consultation from experts, doctors, to use products and services. quality at low prices, enjoy benefits health and wellness programs. Liver.vn has an e-commerce website liver.vn and a network of thousands of agents across the country to each village and commune according to the model “Local people serve local people”.

I. THE MARKET WITH MANY OPPORTUNITIES:

According to a report from a market research organization, Vietnamese people are paying more and more attention to health care. The total scale of health care services exceeded 8 billion USD in 2015, while the total medical expenses exceeded 10 billion USD, with a CAGR of about 17% per year.

According to calculations by the Ministry of Health and BMI market research organization, by 2018, the amount of money spent on health care per capita in Vietnam will reach about 140 USD, more than 2 times higher than the time. 10 years ago. The average growth rate also reached about 14.5% in the 2016-2018 period.

However, while the other sectors are saturated, the healthcare and healthcare sectors do not yet have qualified companies, either on-call or in traditional. Some companies have organized pharmaceutical chains such as PhanoPharrmacy, Pharmacity.

On the startup side, most of the startups in the field are technology startups, acting as an intermediary such as Vicare, Edoctor, Ecomedic, … and are also facing many difficulties.

II.TO STARTUP LIVER

One of the biggest current problems in the field of health and health care to solve is how can we serve millions of Vietnamese at the same time with a single model?

Liver economic model combines e-commerce and sharing economy, with a network of agents to each village under the model of “Local people serving local people”. All run on a unified ERP platform, customers can easily buy products through the e-commerce portal or through local resellers.

Liver’s goal over the next 10 years will be to become an ecosystem of healthcare and healthcare with components such as e-commerce portal, local dealer network, personal medical records, payment gateway, transportation gateway, consultant network, healthcare facility network, online health consultation system, family doctor, smart insurance and many more. Liver means liver (professional word), living people, and is a compound word between “live” and “er”, similar to many other names like Uber, Viber, Skyper, Twitter, Tinder, Viner.

Mr. Hoang Manh Thang, founding member, said that he and other members of G5 spent nearly 2 years researching and preparing for the project. Currently, the project is running in the trial phase at the website www.liver.vn, until now 2018 will officially run.